Thought Leadership

The Era of Enterprise Content Management (ECM) is Coming to an End

Just when you got comfortable with the concept of enterprise content management (ECM), experts are saying it’s time to for a new strategy for information management in large organizations.

Runaway growth of content and information–and a growing mobile workforce that connects through the cloud–will steer the business world to a “post-ECM” era by 2020, according to two new reports from AIIM, the Association for Information and Image Management.

AIIM describes enterprise content management as “the strategies, methods, and tools used to capture, manage, store, preserve, and deliver content and documents related to organizational processes.”

The concept of ECM arose in the early 2000s as companies began to look for ways to manage an explosion of information in both digital and paper forms. A number of technology vendors stepped forward with solutions to manage information, and AIIM launched ECM training for information management professionals. But ECM has always been a moving target–just as companies felt like they were getting a handle on ways to share, protect and dispose of electronic and paper documents, the business evolved into a hydra of mobile, BYOD, and the cloud.

“There is no doubt that organizations still require their content to be managed properly, but the term ‘ECM’ is past its prime as a description of the revolution that is being driven by mobile, analytics, cloud, and collaborative technologies,” said AIIM President John Mancini. “The ECM industry is in need of a new label, and organizations are desperate for best practices to deal with the technology disruption that is occurring.”

The two new AIIM reports that revealed the changing nature of ECM are: “Content Management 2020: Thinking Beyond ECM” and “ECM Decisions: Strategic options for managing, accessing, and preserving content.” They are available for complimentary download from AIIM’s website.

Here’s a roundup of some of the key findings from the reports:

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